For example, you can share your content on social media, ask influencers to check it out or directly email websites and ask them to link to your content. Or, if you really want to guarantee that your article will be seen, you can always run ad campaigns promoting your content. With any content strategy, the important thing is to find ways to maximize visibility.
Create a content plan
And in my experience, people decide to bounce or not bounce largely based on what they see here. When you do, Google will WANT to show your BHS Links site to more people. Which is why giving Google what it wants is the foundation of any good SEO strategy. Second, I looked at what was already ranking on the first page. Thanks largely to RankBrain, Google can figure out if your site is a good fit for a specific keyword. It’ll provide you with an overview of your top pages to optimize.
Develop comprehensive content
With this setup, your top ranks will be visually distinct, making it easier to spot trends or exceptional performance at a glance. Conditional formatting can be particularly handy when dealing with large datasets where spotting numbers manually would be like finding a needle in a haystack. Going at it manually as your list of products – and customers – grows becomes harder and harder. With developing machine learning tech, eCommerce automation is a must if you want to compete, and SEO is no different. But, as we mentioned earlier, you don’t want to go overboard with apps, as this can slow your site, which harms Shopify SEO.
How to Find Your SEO Ranking: A Step-by-Step Guide to Tracking Performance
Ever had the experience of scrolling through a long spreadsheet in Google Sheets, only to lose track of which data belongs where? Navigating spreadsheets can sometimes feel like deciphering a complex map without a compass. By locking a row, especially the header, you ensure it stays visible as you scroll down. It’s like having your own personal guide, keeping you oriented no matter how far you wander down the sheet. It’s a staple in offices and homes around the globe, and Google Sheets is one of the most flexible and accessible ways to manage your data.
- Once you’re done with the above steps, your next task is to create content to target keywords your website is not already ranking for.
- Comprehensive, longform content that provides information gain is the way to go if you want to rank higher on Google search.
- Including a table of contents with jump links is an absolute necessity for long-form content.
- Not only will pages that load faster lower your bounce rate, but Google’s algorithm also uses it as a factor when ranking websites.
- And, if you don’t know where to start, your content is a pretty good place.
These elements will help you bridge the gap with competitors and position your content to be featured by Google. You can also see the estimated amount of traffic you’re getting from that AI Overview. AI overviews are more dynamic than traditional search results. If you can check off each of those items, you’re ready to submit your URL to Google and have them re-index. But just before you do, use this final qualify checklist to ensure you’ve got everything in place. Join professional networks, create case studies, collect client testimonials and get relevant certifications for your industry.